Apple’s “Scary Fast” event marked the first time the company hosted an event in the evening. Here is a recap of everything that was announced, and a link to the recorded stream of the event for those who want to rewatch it.
The “Scary Fast” event: The major unveilings of…
The latest Mac processors, M3, M3 Pro, and M3 Max, were recently introduced by Apple.
The 2021 model of iMac remains unchanged except for the addition of an M3 processor.
The latest models of MacBook Pro, measuring 14 inches and 16 inches, boast Apple’s latest processors and marginally brighter screens.
The 13-inch version of the MacBook Pro has been discontinued and has been replaced by a newer model, the M3 14-inch MacBook Pro, which is priced at $1,599.
Event: Real-Time Updates for ‘Terrifyingly Fast’ Occasion
At 8pm ET, the live stream began featuring individuals discussing their use and admiration for Mac computers.
At 8:03, Tim Cook begins the event with an eerie introduction and announces that it will be focused on the Mac.
At 8:04, Tim is discussing the impressive capabilities and long-lasting battery of the MacBook Air and Pro.
At 8:05, the first item on the agenda is the MacBook Pro.
At 8:06, Apple is introducing M3, M3 Pro, and M3 Max smartphones that utilize 3nm technology.
At 8:07, the greatest enhancement is seen in the GPU. Through dynamic caching, the precise amount of memory is allocated for each task, resulting in a significant boost in performance for tasks that heavily utilize the GPU.
Mesh shading and ray tracing will now be available on Mac devices, marking its debut on the platform.
At 8:09, the CPU cores have increased their speed by 30% compared to the M1, while the efficiency cores have increased their speed by 50% compared to the M1.
At 8:09, it was observed that M3 consumes half the amount of power compared to M1.
At 8:10, the neural engine is 60% more efficient than the M1 and is equipped with AV1 compatibility for the first time.
At 8:11, M3 has an 8-core CPU and a 10-core GPU, M3 Pro has a 12-core CPU and a 16-core GPU, and M3 Max has a 16-core CPU, 40-core GPU, and a maximum memory capacity of 128GB.
At 8:13, a new version of the MacBook Pro was released, featuring updated chips and an increased memory capacity thanks to the M3 Max chip.
At 8:18, it was announced that the New MacBook Pros are 11 times faster than the most recent Intel model and have an extra 11 hours of battery life.
The time is 8:19 and the displays are now brighter compared to their previous state.
At 8:20, a new color, Space Black, has been released.
At 8:25, the 14-inch Pro has a significant decrease in price to $1599, while the 16-inch remains at the same price of $2499.
At 8:27, the next item is the iMac, featuring an identical design and color options as well as an M3 chip. The price remains unchanged.
At 8:30, that’s all for now. The majority of the new items will be up for ordering tonight and will be shipped out next week.
Updates and speculations on the ‘Scary Fast’ event.
The Apple Store is currently unavailable, as is typical before an event, as Apple has taken it offline.
There are no gimmicks, only rewards: Tim Cook has hinted that Apple has a unique surprise in store for tonight.
Apple is organizing intimate gatherings in various locations worldwide to align with tonight’s event. Two of the confirmed gatherings are happening in New York City and Mexico City.
Max and Snacks: A popular TikTok content creator received a package of “scary and delicious snacks” from Apple before the event. The box included treats such as cookies, brownies, and candy, as well as a non-alcoholic cocktail and a set of AirPods Max headphones.
Unfortunately, it seems that Apple will not be releasing an updated version of the AirPods Max with USB-C at the upcoming “Scary Fast” event, according to tech journalist Mark Gurman. Additionally, it is possible that they will continue to use the Lightning model until late 2024.
Apple is anticipated to unveil new versions of the 14-inch and 16-inch MacBook Pro models, but the 13-inch MacBook Pro will likely retain its M2 processor.
Apple is anticipated to release the M3, M3 Pro, and M3 Max simultaneously, marking the first time all three versions will be available. These chips are projected to have a 3nm size, resulting in significantly enhanced performance compared to the previous M2 generation.
The Chinese regulatory database suggests that Apple may unveil a newer version of the iPad mini at the event taking place tonight.
Apple is rumored to release new versions of the Magic Mouse, Magic Keyboard, and Magic Trackpad with USB-C ports instead of Lightning ports. It is uncertain if the charging port on the mouse will remain on the bottom, which is considered a less convenient location.
“Watch the ‘Scary Fast’ event from Apple.”
“How to tune in to Apple’s ‘Scary Fast’ event.”
The “Scary Mac” event by Apple can be viewed live on Apple.com, the Apple TV app, or YouTube. The keynote will commence at 5 p.m. PT (8 p.m. ET, midnight GMT).
What to anticipate at the ‘Scary Fast’ Mac event.
The upcoming “Scary Fast” event will primarily showcase the Mac line, with the debut of the M3 processor as well as the M3 Pro and M3 Max models. Rumors suggest that we can expect to see new Macs such as the 24-inch iMac, and 14-inch and 16-inch MacBook Pro. However, these new devices are not expected to have significant alterations other than the inclusion of the new chip.
It is anticipated that new USB-C accessories for Mac, including the Magic Mouse, Magic Keyboard, and Magic Trackpad, will be released. Additionally, there may be a debut of a new iPad mini.