This article provides answers to all your inquiries regarding the ideal timing for purchasing a new iPhone. This includes guidance on when Apple is expected to offer a discount on older iPhone models. There are specific periods during the year when buying a new iPhone may not be advisable, but there are also instances when you can snag a deal on a new device. The key is understanding when it is appropriate to buy a new iPhone. Fortunately, we are here to assist you.
Is it the right time to purchase a new iPhone currently?
Potential buyers of a new phone may be considering the optimal timing to purchase an iPhone. Is there a possibility of a newer version launching soon? Will prices fluctuate?
In response to the initial inquiry, it was revealed that the iPhone 15, 15 Plus, Pro, and Pro Max were unveiled in September 2023. As a result, it is unlikely that Apple will release any additional new models until September 2024. The only potential update that may occur before then is for the iPhone SE, which received a 3rd-generation update in March 2022.
Regarding the cost, Apple reduced the prices of the iPhone 14, iPhone 14 Plus, and iPhone 13 when they released the iPhone 15 in September 2022. It is unlikely that Apple will change the prices until September 2024.
The sole purpose for delaying the purchase of a new iPhone currently would be to benefit from potential discounts, although it is probable that only older iPhone models will be on sale. There is an upcoming Amazon Prime Big Deals Day in October where we may find some discounts on iPhones, and towards the end of November, we anticipate more stores to lower the prices of iPhones for Black Friday.
We often come across great bargains throughout the year, so it’s worth checking out our compilation of the top iPhone deals for this month. Additionally, we have gathered the finest offers for the iPhone 15-series in both the U.K. and the U.S. in separate articles.
Is now a favorable moment to purchase a new iPhone? The decision is influenced by whether you desire the latest iPhone model or simply a reasonable cost for any iPhone. If you are seeking an iPhone from the 15-series, now is an ideal time to make the purchase. However, if you are interested in an older iPhone, it may be wise to wait and observe if prices decrease during sales.
What is the optimal time to purchase an iPhone?
It is simpler to determine the least favorable time to purchase a new iPhone. This is undoubtedly during the months preceding September. Therefore, refrain from buying a new iPhone in August unless you are willing to regret it when the price decreases and a newer model is released just a month later.
Purchasing an iPhone before an event is only necessary if it’s expected to be discontinued. Apple typically discontinues the previous generation’s Pro and Pro Max models when the next generation is released. Therefore, if you are interested in purchasing one of those models, it may be best to do so before they are no longer available. However, it might be a better decision to wait for the next generation, as it is likely to offer more features for the same price. Alternatively, you could take advantage of discounts from vendors who are trying to sell off their old stock after the new models are released.
It is not always necessary to buy an iPhone as soon as a new model is released. Unless you are eager to have the most up-to-date technology, it may be preferable to wait a month or two for supply to meet demand and for any issues with the new phones to be resolved. Additionally, purchasing an iPhone around October or November may also coincide with shopping events such as Black Friday, but it is uncommon for the newest models to be discounted during these events.
It is acceptable to purchase a new iPhone within nine months of its release, but if you want to save money, it is advisable to wait a few more months.
When does Apple release new versions of the iPhone?
Being aware of the release date of the newest iPhones can aid in determining if a future update is likely.
Typically, Apple releases updates for the iPhone line during an annual event held in September.
The iPhone SE follows a unique release schedule, as Apple typically unveils new models in the spring (most recently in March 2022). Therefore, it is possible that a spring release may occur. If you are interested in a potentially larger iPhone SE model, it may be worth waiting until the spring for its potential launch.
When are iPhone prices reduced?
Based on previous occurrences, it is highly improbable that Apple will decrease the cost of an iPhone within the first year of its release.
But typically, Apple lowers the cost of the previous year’s iPhone when it releases a new model. Therefore, it is likely that Apple will offer discounts on its phones in September (and possibly in the spring if it unveils a new phone during that time).
What is the decrease in prices when a new iPhone is released?
Apple has a history of increasing the initial cost of their iPhones when new models are released. However, in 2023, they unexpectedly decreased the prices of the iPhone 15 and iPhone 15 Plus compared to the previous year. In the U.K., customers also experienced a price drop for the iPhone 15 Pro and Pro Max in comparison to the iPhone 14 Pro and Pro Max.
As Apple launches a new iPhone, it also lowers the cost of current models.
In September 2022, Apple reduced the cost of the iPhone 14 by $130/£150.
In September 2022, Apple reduced the price of the iPhone 13 by $100/£150. This discount was in addition to the $130/£30 price drop when the iPhone 14 series was released.
There are various places where you can purchase an iPhone, not just Apple. Additionally, there are other retailers that offer discounts on the phones. We keep track of these offers in our Best iPhone Deals list, so be sure to check it frequently.
Are there any discounts for iPhones on Black Friday?
The soonest you may anticipate a reduced price on the most recent iPhones is during Black Friday, towards the end of November. Therefore, you may be considering waiting until then. However, the promotions typically available, if any, are typically for previous models. So, if you are hoping for a discounted iPhone 15 or iPhone 15 Pro after their release, you will likely be let down.
You should not anticipate receiving a reduced price from Apple during Black Friday. Apple typically offers vouchers with specific product purchases as part of their Black Friday promotion, rather than direct discounts. It is unlikely that the latest iPhone would be eligible, as in past years, new iPhone models were not included. Take a look at our compilation of the best iPhone deals for Black Friday to get an idea of what may be available.
Please be aware that although Black Friday is a popular shopping event, there are other opportunities to receive discounts on Apple products throughout the year. Prime Day is another occasion where there are often good deals on iPhones, so it’s worth checking out the iPhone discounts during the Amazon Prime Day sale to see if you can save.
Based on our observations, discounts for the latest phone are not usually offered until springtime. These discounts typically come from third-party sellers and not directly from Apple. In the U.S., discounts for the iPhone are not very common. However, in the U.K., unlocked iPhones are often sold at a reduced price without a contract.
Should you purchase a new iPhone at this moment?
The most unfavorable period to make a purchase would be during July or August. This is primarily due to the fact that with the release of new iPhones approaching, the cost of older models is expected to decrease rapidly.
If you are interested in the most recent iPhones, the most favorable offers are not typically available until the spring and summer months. However, if you are willing to purchase an older iPhone, you may find good deals during Prime Day and Black Friday. Discounts occur throughout the year.
We trust that this article has been beneficial in aiding you to make an educated purchase. Keep in mind that favorable prices are available throughout the year, especially if a retailer is feeling generous and you are aware of where to search. Be sure to consult our guide to the top iPhone deals for further information.
Curious about the duration of Apple’s support for iPhones? Check out the lifespan of iPhones.
Please refer to the information below to discover the most competitive prices for the desired phone.
1. Apple iPhone 15 (128GB)
2. Apple iPhone 15 Plus (128GB)
3. Apple iPhone 15 Pro (128GB)
4. Apple iPhone 15 Pro Max (256GB)
Please read our comprehensive review of the Apple iPhone 15 Pro Max (256GB).
5. Apple iPhone 14
Please check out our comprehensive review of the Apple iPhone 14.
6. Apple iPhone 14 Plus
Please refer to our complete review of the Apple iPhone 14 Plus.