Wednesday, May 29, 2024


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Fruitas purchases kitchen equipment from foodpanda for use in its operations.

LISTED Fruitas Holdings, Inc. has bought kitchen equipment previously owned and used by food delivery platform foodpanda to improve the operations of its cloud kitchen subsidiary.

In a statement released on Tuesday, Fruitas announced that its subsidiary, Fly Kitchen, Inc., has purchased kitchen equipment in order to enhance its cloud kitchen services and capabilities.   

“We are excited to declare our strategic acquisition of high-quality kitchen appliances from foodpanda. This choice demonstrates our commitment to delivering exceptional culinary experiences to our customers,” stated Lester C. Yu, President and CEO of Fruitas.

After confirming the possibility of selling its foodpanda business in certain Southeast Asian countries including Singapore, Malaysia, Philippines, Thailand, Cambodia, Myanmar, and Laos, Delivery Hero reached a deal.

Foodpanda is a subsidiary of Delivery Hero, a company headquartered in Germany.

Fruitas announced that thanks to their state-of-the-art kitchen technology, they are now able to broaden their menu by incorporating new techniques, procedures, and flavors. The utilization of advanced equipment has enabled the company to simplify all aspects of their operations, from preparing food to presenting it, resulting in improved service and product excellence.

Moreover, the state-of-the-art kitchen equipment will provide Fly Kitchen with the flexibility to test out innovative recipes that will tantalize the palates of both its devoted patrons and new clientele. In conclusion, this kitchen equipment will also create opportunities for the company to team up with and prepare products from other brands that complement its current cloud kitchen operations, according to the company.

Fruitas states that Fly Kitchen has founded brands such as Hatid Pinoy, Jade Express, and Kanin at Sabaw.

In the initial portion, Fruitas recorded a 48% rise in their net profit to P43.5 million from P29.3 million, attributed to increased revenues.

On Tuesday, Fruitas’ stocks on the local stock market increased by four centavos or 3.57%, closing at P1.16 per share.